Elon Musk does not consider Google will contend with Tesla — but Apple could

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Tesla Motors CEO Elon Musk is watching the competition closely — including electric cars from current brands, and of program, likely Apple. But he reported at Vox Media’s Code Meeting that he does not view Google as a opportunity competitor.

Additional clearly, he sights that providers that might pick to function with Google as direct rivals to Tesla Motors. “Google’s accomplished a good position of showing the opportunity of autonomous transportation, but they are not a auto firm.”

Apple, on the other hand, is a different subject. There has been a ton of speculation as to whether Apple will develop its own auto. Musk was a little bit coy on phase, but of program he has additional information and facts than most out there — so if he’s having Apple very seriously as a competitor, there’s a superior chance the plan is at least being tossed about.

“Apple, yeah, that’ll be additional direct,” he reported.

But at the incredibly least, he thinks Apple may perhaps have missed an possibility to get a auto out the door that could be aggressively competitive with Tesla Motors. Apple is notoriously secretive about its special jobs, but at the incredibly least, it does not appear evident that the firm is at all near to even obtaining near to the approach of scaling up production for a auto.

“I consider they ought to have embarked on this venture quicker,” Musk reported. “I really don"t know… They really don"t share with me the details. I really don"t consider they’ll be quantity production quicker than 2020. It’s a missed possibility. There’s a dozen auto providers of significance in the earth, the most any firm has is around 10% market place share.”

A important portion of that uphill struggle arrives down to developing the producing capacity, as properly as establishing a strong supply chain. “The sheer scale of automotive producing, it is difficult to enjoy till you see the plants,” Musk reported. That being reported, developing and retaining a strong supply chain has generally been a person of Apple’s strengths — though the relaxation of the entire approach is most likely an not known to the firm.

In conditions of whether Apple will correctly make a auto, Musk was frank: “I hope it operates out.”

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Elon Musk does not consider Google will contend with Tesla — but Apple could
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